Monday, December 13, 2010

To Save the Date or not to Save the Date, that is the question!

Find this Save the Date at
(and many others!)

Save the date cards or magnets have become quite fashionable in the past few years. Many people planning affairs such as weddings and mitzvahs are choosing to send save the dates. The question I am asked over and over is-Should I send save the date cards for my event? Here are some of the reasons why you might find sending a card or magnet the right choice for you!

©      Are you planning to invite many out of town guests? If so, sending some of your important information in advance, such as when, where and accommodations, will allow guests to make travel arrangements ahead of time. This is especially the case if you are having a destination wedding…It is quite trendy and fun to have your wedding in an exotic location, such as Mexico, Las Vegas, Europe or the Caribbean. Sending an advance announcement of your plans allows your guests to plan for vacation time and make advanced reservations at a better price.

©      Is your wedding or mitzvah on a holiday or holiday weekend? Say you have always dreamed of a New Years Eve wedding…well, you will certainly want your guests to know that they have plans for that night well in advance. The same principle should apply to popular holiday weekends, such as Memorial Day, Labor Day and even Columbus Day. Many people like to travel on these holidays and would welcome knowing about your event well in advance.

©      Do you really want all of your invited guests to come? Even if your affair will be close to home, with mostly local friends and family, save the date cards can help you achieve more positive RSVPs to your invitation by simply letting people know about it in advance. Our lives today are increasingly busy! Most people love to plan ahead.  If you plan to send your invitations out 6-10 weeks in advance (the norm), it is possible that some guests might already be booked.

©      Can’t keep the news to yourself? Of course you want to share your wonderful news with friends and loved ones! Save the date cards can double as engagement announcements, letting people know that you're engaged and have set the date for your wedding.

©      They're fun! There are no rules and no etiquette, so save the date cards can be unique and imaginative. You can send photo save the date cards and everyone can see the love and happiness on your faces. Cards can reflect your personality, time of year you are planning your affair, fun colors or just about anything you like. There are even scratch-off save the date cards and one of the most popular types (as mentioned above) the save the date magnets.

With all of these reasons to send a save the date card, is there any reason you shouldn't? Perhaps you are on a very tight budget and would prefer to spend your dollars elsewhere. Of course, this is a very optional expense, I don’t believe anyone will get mad or even expect to find a save the date card in their mailbox. It is just a nice and welcome surprise if they do receive one. If you want to guarantee that your guests will mark their calendars and save the date for your special day, nothing works as well as save the date cards!

Happy Monday!


Monday, December 6, 2010

How did the tradition of sending holiday cards first start?

Sending holiday cards when the Christmas/Hanukkah season rolls around is something that people do all over the world. Holiday cards are sent to touch base with those that we know and to give them special holiday greetings. Most of us send holiday cards without thinking anything of it but how did the tradition of sending holiday cards first start? You may be surprised to find out the answer.

Holiday cards date back to the middle ages where engravers used a piece of wood to carve prints with religious tones. It seems that even then, people wanted to share in holiday greetings. As time progressed, the cards changed. The early 1800's brought on the popularity of hand making your holiday cards . They were first exchanged by hand but as the US mail system developed, the cards were sent in the mail. So many cards were being sent, that in 1822 the post office had to hire sixteen extra mailmen. The Superintendent of Mails even tried to petition congress that the number of holiday cards being sent be limited because of concern of overburdening the mail system. The limit didn't happen and sending holiday cards became more and more popular as time went on.

It wasn't until 1843 that holiday cards were actually made for someone else to buy. A London artist named John Callcott Horsley was hired by Sir Henry Cole. Cole was a wealthy man who wanted to send out greetings to all his peers. The cards were a hit and England became the first country to start the popularity of buying holiday cards .

In 1875, America was introduced to mass produced holiday cards (Christmas cards) by Louis Prang. His cards were so popular that he was nicknamed "Father of the American Christmas card." Louis Prang's popularity was short lived as his cards did not depict traditional Christmas scenes. His cards favored flowers that were more suitable for spring. People stopped buying his Christmas cards in order to buy other cards that had Christmas Trees or religious scenes on them and Louis went out of business in 1890.
Americans became enamored with Christmas postcards that were being imported from Germany. They sold for a penny and they were popular until World War 1 started.

Currently, two billion plus holiday cards are sent each year within the United States. That is not even counting the other countries that participate in holiday card sending. More cards sell during the Christmas season, than any other holiday. Sending a holiday card has become a steadfast tradition for many people and will undoubtedly continue for years to come.